Posts Tagged ‘Internet Marketing’

 

February 4th, 2012

POSITIVE LEADERSHIP RECOGNITION


POSITIVE LEADERSHIP RECOGNITION — PATH TO LIFE SUCCESS

Positive recognition is one of the most powerful motivators that entrepreneurs and managers have, and it costs nothing to use, except for a little honest time and attention to people. In today’s world, people need to achieve, contribute, and grow more than ever. They want and need opportunity and recognition as much as money, bonus’s and vacations.

While feedback is the ongoing process of giving people the information they need to perform better, recognition is an event that highlights positive results. Praise in public! In some ways, it seems recognition goes far beyond feedback. It provides encouragement for continued accomplishment and adds a human element which is priceless. It fills not only a team need to share information, but it also fills one of our basic human needs – to be appreciated and valued!

Many purposes are served by giving ‘Positive Leadership Recognition’:

  • It lets your team know that they are working with a leader who is not threatened by the excellent performance of others.
  • A personal appreciation is communicated that goes far beyond money.
  • People continue to reach for positive goals because they are encouraged, noticed and appreciated.
  • Sometimes people are led to believe that they and their contributions are simply being taken for granted. Positive leadership recognition avoids the resentment that can build.
  • As a result of feeling personally appreciated it helps people to be more positive toward one another.
  • It communicates team goals and values and helps people know where to focus efforts.

People deserve your positive recognition whenever they have achieved or exceeded their agreed-upon goals. However, team members (people in general) usually get attention when they perform exceptionally – either well or poorly! Team members whose performance is less noticeable – those who perform consistently well or satisfactorily – are often overlooked and taken for granted. Yet this 80-90 percent of your team is central to your success!

The good performance of the 80-90% cannot be overlooked! To do so is to pass up on a great opportunity for increasing productivity within a team. Perhaps worse, should this group remain unsupported or not encouraged for too long, they may join the ranks of marginal team members or leave your organization. In the long run, business, profits and success will suffer!

Team members aren’t the only people deserving recognition. Your fellow team leaders, friends and family also deserve to be recognized for positive results! If you sincerely think one of them has done an excellent job, or if you want to show appreciation for someone’s help and support, don’t wait around to let them know!

‘Positive Leadership Recognition’ is an easy and effective way to strengthen relationships – yet many people neglect or feel uncomfortable doing it. WHY? 

WE BELIEVE IN YOUR DREAMS

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December 23rd, 2011

NEED For STRONG TEAM LEADERSHIP


NEED For STRONG TEAM LEADERSHIP — PATH TO LIFE SUCCESS

Some team leaders or managers bend over backwards to make team/group meetings happy; other leaders try equally as hard to make their meetings sweat sessions of tensions and nerves. Research indicates that neither approach is particularly effective. Studies show that:

  • To be most effective, teams require mutual trust and respect, but not necessarily close personal relationships.
  • Teams that are highly productive are described as highly satisfying by team members. The emphasis is on producing achievable results and people enjoy being on a winning team.

Trust, respect, and productivity are the hallmarks of the skilled team leader and enrich the climate of team meetings.

The better the leadership, the more efficiently the team works. What makes a strong team leader has changed over the years.

Research now shows that variations on the old army approach of “I order and you jump” usually doesn’t work well on most teams and in most organizations. While effective team leaders still take ultimate responsibility for the outcome:

  • they involve and empower others to the greatest degree possible, and —
  • they allow control to shift during the team meeting so that different people are given a leadership role. When someone makes a suggestion, gives valuable opinions, encourages a colleague, or resolves a conflict, at that moment, they are allowed to provide leadership to the team.

This active involvement and shared leadership by team members has proven to generate better decisions and to build higher team commitment to making those decisions work out successfully.

Strong Team Leadership today includes the ability to bring people out, empower them and to get them actively involved!

A large body of research shows that most team leaders are unaware of how much their teams defer to them. Leaders can easily influence the outcome of team decisions more than they realize (in a lot of cases).

Mistake Number One: Less effective leaders talk too much and demand too much air time for themselves. They insist upon center stage. Unfortunately, the more ‘on’ they are, the more they turn their team members off. Less effective leaders speak out too much, too soon. Be careful about stating your opinion too strongly, or as if it is FACT, at the beginning of a meeting…unless you simply want everyone else to bow to your wishes. (not!)

Mistake Number Two: Less effective leaders try to control too much, period! And it’s not necessarily all verbal. The old adage “Actions speak louder than words’ is true. Team members soon pick up the underlying message if the leader, in one way or another, is planning on pulling all of the strings. They often tune out in return, and tell their leader only what he or she wants to here.

Leadership Values To Consider:

  1. Leaders are responsible for maintaining and enhancing the self-esteem of team members.
  2. Leaders must invite active participation. Highest team decisions come only when the resources of the team are effectively utilized.
  3. Without leadership trust toward team members, high-quality output rarely happens.
  4. Leaders must establish two-way open communication.
  5. Leaders are not threatened by a team. They emphasize teamwork. They encourage mutual support. They do not attempt to divide and conquer. They build a strong sense of team and pride.
  6. Effective leaders expect only the best! Their goals are high. Effective leaders demonstrate excellence!

WE BELIEVE IN YOUR DREAMS

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December 14th, 2011

SUCCESS: A Lesson From Sandy Koufax


SUCCESS…A LESSON FROM SANDY KOUFAX…PATH TO LIFE SUCCESS

One of the most dominant pitchers of all time, Sandy Koufax, walked off the mound and out of baseball at the end of 1966. He won 27 games in the regular season, with an earned run average of 1.73. Koufax was baseball’s ‘Player of the Year’ his last season … just as he had been in each of the three previous years. “He was not at the top of his game,” said the sportswriter, “he was somewhere above it.”

Sandy Koufax became steadily better over his career — studying and systematically eliminating each of his countless faults one by one. Early in his career he couldn’t stop kids from booing and laughing. By comparison, you may think you are in your business for financial gain, but in a deeper sense approval is more important. Therefore, rejection or overcoming rejection may be a central psychological problem of an entrepreneur. You have no control over what the prospect says. At all times though, you have control over how you react and what you do next. You can experience many failures when prospecting for business, but you can never be a failure, unless you stop prospecting, counseling and selling. You must let failure teach you, not hurt you!

“THE WINNER BECOMES IMPERVIOUS TO REJECTION OVER TIME. SANDY KOUFAX WASN’T BORN THAT WAY; NONE OF US ARE.”

There was no dramatic breakthrough, no magic formula, no quick fix. Every loss, every wild pitch, every home run Koufax gave up taught him something because he let them. He didn’t seem to pay much attention to the boos, the derision, the pitying looks from teammates. He apparently didn’t have the energy for it — he was too busy getting progressively better by learning from each failure.

Sandy Koufax couldn’t stop kids from booing and laughing, any more than you can stop fourteen out of fifteen people you prospect from expressing the devout hope that you’ll go jump in the lake. But today, as a former baseball player Koufax is immortal.

Becoming a winner is a process! Above all, real winners seem to have a relentless willingness to take full responsibility for what happens to them. Being a winner doesn’t come in cans, like the spinach that instantly makes Popeye invincible. Hang in there and the result is inevitable:
“You Will Become Successful.” Give it time. Believe in the process. Believe in yourself. Knowledge is cumulative, but so is character. Emerson said, “Life consists of what a man is thinking of all day.”

“Our entrepreneurial life consists of what we’re doing all day!”

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November 3rd, 2011

PRODUCTIVE LISTENING


 

PRODUCTIVE LISTENING – PATH TO LIFE SUCCESS

As a business person, entrepreneur or salesperson we must exercise the power of listening to learn the full scope of a prospect’s needs, objectives and concerns!

Proposing solutions, in the form of your company’s products and services, requires as complete an understanding of the prospect’s needs as possible. Prescription before diagnosis is malpractice!

The prospect’s needs may come through three channels:

  1. the verbal
  2. the vocal
  3. the visual

Listen for and observe feelings, as well as thoughts. Intonation and body language – the vocal and visual channels – carry as much or more meaning as the spoken word. In some situations, simply listening goes a long way toward strengthening communication, building trust, and creating a relationship. Reducing noise and tension and eliminating distractions help you tune in. Let the prospect know you are listening with appropriate feedback gestures.

KEY POINTS

  • Two common perceptions of the stereotypical salesperson are:
  1. Salespeople don’t listen;
  2. Salespeople talk too much.
  • The customer-centric selling approach requires that the salesperson be as good or better a listener than he/she is a speaker.
  • “Customer-centric Listening” means that you are paying attention to the prospect’s thoughts and feelings. Tune in to all three communication channels: the verbal (the spoken word); the vocal (voice intonations and inflections): and the visual (body language and other physical messages).
  • There is power in listening. Real control of the sales situation comes with listening rather than speaking.
  • From listening comes the power of knowledge. We gain more knowledge about the prospect which allows us to tailor specific solutions for that prospect.
  • Make sure you do not interrupt the prospect. While speaking, monitor the prospect’s body language for cues signaling that he wants to interject and let him. Watch for signs of comfort and agreement as well as tension. Listen as carefully for what is not being said as for what is being said.
  • Reduce noise and distractions. Make sure that you avoid doing anything or wearing anything that might distract from the business at hand.
  • Tension can be a significant distraction; do whatever is necessary to relieve any tension your prospect may be experiencing. A useful technique for tension reduction is to ask questions – at the appropriate times – that make the prospect aware of your sensitivity to his/her tension and your willingness to take the time to listen.
  • Organize what you hear. Take notes, but do not focus on the note pad. Instead, summarize key points and needs.
  • Provide feedback to the prospect as he/she speaks. Demonstrate that you are listening.

There is a powerful payoff in exercising your ears harder than your mouth! Always Listen with your head, heart, and eyes!

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October 25th, 2011

GOAL SETTING


 

GOAL SETTING – PATH TO LIFE SUCCESS

Selling is often not perceived as the highly creative activity that it is! Highly resourceful salespeople can combine numerous strategies, techniques, and tools to present themselves and their products and services. Every prospect or lead provides the creative salesperson with a new opportunity to express his or her own uniqueness and to demonstrate the value of his or her products and services.

Selling is both fun and profitable for the salesperson who enjoys the process as much as the sale, who puts the highest priority on the development of the salesperson-client relationship, which becomes your most rewarding activity!

Centuries ago Confucius said, “I see and I know, I hear and I remember, I do and I understand.” Such a philosophy is still true today. To accomplish this we must set goals!

The following is a ‘Keep It Simple and Short’ outline for setting goals:

OBJECTIVE – To identify our most important goals and develop a strategic plan to achieve them.

OVERVIEW - Charles Kettering said; “We should all be concerned with our future because we will have to spend the rest of our lives there.” Goal setting enables us to create the future of our dreams. Once we set our goals, we can develop a strategic plan for achieving those goals.

KEY POINTS

  • List your top ten relationships and rank them in order of personal importance. Examine your life to see if you are living day-to-day in sync with your list.
  • Select just one goal for each of the following categories:
  1. Work
  2. Social
  3. Personal
  4. Family
  5. Spiritual
  6. Self-Development
  7. Health/Exercise
  8. Leisure
  9. Community
  • Does each goal meet the following criteria?
  1. Is this my own goal?
  2. Is it written, specific, and measurable?
  3. Is it realistic and attainable — can it be done?
  4. Is it compatible with my other goals?
  5. Is it attached to a time schedule with start and completion dates?
  6. Is it positively stated?
  • Write down why your goal is important.
  • Keep your written goals in front of you.
  • Tell people about your goals who will be positive and supportive about you achieving them.
  • Write a strategic plan. Include potential obstacles. Generate a schedule to achieve your plan.
  • Stay on track with your goals. Remember that discipline separates the winners from the losers. If you get off track, change the game plan, not the goal!

“When a man does not know what harbor he is making for, no wind is the right wind.” ~ Seneca

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October 24th, 2011

TOP 10 LEADERSHIP QUOTES


TOP 10 LEADERSHIP QUOTES – PATH TO LIFE SUCCESS

“Paths Toward Personal Progress: Leaders Are Made, Not Born.”

Harvard Business Review

“Education is the mother of leadership.”

Wendell Willkie

“The test of leadership is not to put greatness into humanity, but to elicit it, for the greatness is already there.”

John Buchan

“If the blind lead the blind, both shall fall into the ditch.”

New Testament, Matthew, XV, 14

“Give a man integrity, common sense, and a sense of humor, and he has in him the main essentials necessary for leadership.”

Charles Reynolds Brown

“Nothing is more difficult to explain than the knack of leadership. But it’s very easy to demonstrate. Place a 6-inch piece of string on top of your desk. Take hold of the back end of that string, and try to push it across the top of the desk. No luck? Now grab the front end and pull it. That’s Leadership!”

Ludwig Hause

“The greatest asset in leadership is courage. Cowards never lead. Leadership requires great patience. No one will follow an irritable or impatient leader. Leadership requires tact, fairness and confidence. One man can’t lead another who distrusts his leadership. Many other things are important — but these things are imperative.” 

George Matthew Adams

“Few people are born Leaders. Leadership is achieved by ability, alertness, experience and keeping posted; by willingness to accept responsibility; a knack of getting along with people; an open mind, and a head that stays clear under stress.”

Franklin Field

“Conductors of great symphony orchestras do not play every musical instrument; yet through leadership the ultimate production is an expressive and unified combination of tones.”

Thomas D. Bailey

“The day was cold and bleak. Washington, starting out from his headquarters, drew on his great coat, turned up the collar and pulled his hat down to shield his face from the biting wind. As he walked down the road to where the soldiers were fortifying a camp, no one would have known that the tall, muffled figure was the commander-in-chief of the army.

As he came near the camp he stopped to watch a small company of soldiers, who, under command of a corporal, were building a breast-work of logs. The men were tugging at a heavy log; the corporal, important and superior, stood at one side giving orders.

“Up with it!” he cried. “Now altogether! Push! Up with it, I say! Now!” The men gathered new strength.

A great push altogether, and the log was nearly in its place, but it was too heavy, and just before it reached the top of the pile it slipped and fell back.

The corporal shouted again. “Up with it, now! What ails you? Up with it, I say!”

The men tugged and strained again; the log nearly reached the top, slipped, and once more rolled back.

“Heave hard!” cried the corporal. “One, two, three! Now all together! Push!”

Another struggle, and then, just as the log was about to roll back for the third time, Washington ran forward, pushed with all his strength, and the log rolled into place on top of the breastwork. The men, panting and perspiring, sought eagerly to thank him, but he turned toward the corporal. 

“Why don’t you help your men with this heavy lifting, when they need another hand?” he asked.

“Why don’t I?” asked the man. “Don’t you see I am a corporal?”

“Indeed!” replied Washington, throwing open his great coat and showing his uniform. “I am only the commander-in-chief. Next time you have a log too heavy for your men to lift, send for me!

George Washington

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October 21st, 2011

Supporting Your Team And Clients


Supporting Your Team And Clients – Path To Life Success 

How many times a day do people agree with you? How does it make you feel to hear someone tell you: “You know, you’re absolutely right!” Try it one day. Consciously make an effort to voice agreement with what your team or clients say … Then watch their reactions. They’ll be pleased — with themselves, and with you.

When you voice agreement with what someone says, you’re supporting that person. Supporting builds rapport and mutual trust!

Please Note: For the remainder of this article I am going to use the word client to refer to “Team Members”, “Customers”, and “Clients”! Your current “Team Members” are your most important clients and you are looking to grow your “Team” by adding new clients!      

Supporting your client during a sales call shows the client that you are listening to him, that you understand his needs, and that his needs are important to you. Supporting also allows you to emphasize the points that you feel are important and to direct or lead the conversation during the call.

In the course of a sales call, you will use many skills. You must listen carefully to everything the client says to determine which is the right skill to use at a particular time. It is especially important that you support only at the right time and not support at the wrong time. Supporting at the right time helps to improve your relationship with your client. Supporting at the wrong time may endanger your chances of bringing the call to a successful close.  

You only want to support your client when your client

  1. expresses a need
  2. accepts a benefit
  3. expresses dissatisfaction with a competitive product or service
  4. makes a favorable comment about your product

You should never support your client when he/she (stay with me on this)

  1. expresses a doubt
  2. makes a favorable comment about a competitive product
  3. objects or makes a statement critical of your product or service

True, it’s only natural to agree with a client when he makes a negative statement, and then try to persuade him to your way of thinking. However, the ‘yes, but’ method merely serves to reinforce the client’s critical or unfavorable attitude toward your product or service, and could result in you losing business and/or client!

There are three elements in a correct support statement.

  1. a rephrasing of the client’s statement
  2. a statement showing the client’s statement is important
  3. a statement relating what the client said to a product benefit

Rephrasing what the client says shows him that you are listening to him. Pointing out the importance of his statement strengthens your relationship with the client by indicating that you value and agree with what he thinks or says. The third element of the support statement — relating what the client said to a product benefit — lets you direct the conversation back to your product and the sales call.

Each element of the support statement is of equal importance. A mere statement of agreement cannot convey the relevance that should be given to what the client says.

Remember — this is a client-oriented approach to selling, so it is important to listen to the client, show him that you are listening, and then relate what he says to his own needs, goals and to your product!

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October 19th, 2011

SALES CLOSE


 

SALES CLOSE PATH TO LIFE SUCCESS

When you make a sales call, you have a specific objective in mind – you want the client to take certain action or to buy a certain product that will fill his needs. During the ‘Initial Need Statement’, you restate your client needs and relate a general product to them. During the Presentation, you relate a specific product to your client’s needs. Once you have shown the client how the general and specific product will meet his needs, and he has accepted the benefits you’ve presented, it’s time to ask for a commitment to close. The Close is the most important part of your sales process – the part that determines how the rest of your sales call has been, and the part that determines whether or not you get paid!

How many sales people do you know who can go on and on about the features and benefits of their product without ever asking for an order or commitment to do business? It’s a common – and critical – selling error. If you never close a call, if you never ask to do business, the rest of your efforts in the sales call are useless. No matter how superb your INS (Initial Need Statement) or Presentation is, no matter how much you support or how well you handle objections or prove, you aren’t a successful sales person until you get the order. For that reason alone, closing is the most important part of your sales call!

But don’t make the mistake of trying to close the call too soon! Before beginning a Close, you must be sure that your client has accepted the product benefits you related to his needs in your INS and your Presentation. That’s why you pause after your INS and pause or probe after your Presentation. Never attempt to close unless you are certain of the benefits the client accepts. If you have presented benefits which the client has not accepted, the client may reject your Close because he has a doubt or an unanswered objection which you should have dealt with earlier in the call.

A correct Close contains three elements:

  1. a restatement of the general benefits the client has accepted
  2. a restatement of the specific benefits the client has accepted
  3. a request for commitment

This is called “Customer Centric Selling” and is extremely important in the world of Social Media, Internet Marketing, and Network Marketing where a lot of information is already gathered before you may even have an opportunity to speak with your leads, prospects, future customers and clients! In the process of building relationships, trust, credibility, and earning business one must have a clear understanding of the benefits a client accepts!

“We Believe In Your Dreams”

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August 26th, 2011

BUILDING RELATIONSHIPS. . .Those Little Things!


The creation of  a thousand forests is in one acorn.” ~ Ralph Waldo Emerson

THOSE LITTLE THINGS

Oh, it’s just the little homely things,
The unobtrusive, friendly things,
The “won’t-you-let-me-help-you” things,
That make our pathway light.

And its just the jolly joking things,
The “never-mind-the-trouble” things,
The “laugh-with-me-it’s funny” things,
That make the world seem bright.

For all the countless famous things,
The wondrous record-breaking things,
Those never-can-be-equaled things,
That all the papers cite.

Are not like little human things,
The every-day-encountered things,
The “just-because-I-like-you” things,
That make us happy quite.

So here’s to all the little things,
The done-and-then-forgotten things,
Those “oh,-it’s-simply-nothing” things,
That make life worth the fight.
~ Grace Haines

Mr. Jack Mitchell, in “The Wall Street Journal Business Bestseller”…..“HUG YOUR CUSTOMERS” … knows the importance of “THOSE LITTLE THINGS”! Mr. Mitchell states; “We shower our customers with attention. There’s no doubt in my mind that our philosophy can be applied to selling just about anything — from aircraft engines to beanbags.”

The only way to stay in business is with customers, and Jack Mitchell knows how to attract them, and how to keep them. He has a deceptively simple but winning approach to customer service — that a “relationship” is at the heart of every transaction! Jack’s business philosophy is based on “hugs” — personal touches that impress and satisfy the customer!

In 1936, Dale Carnegie, introduced us to “How To Win Friends And Influence People” and “The Big Secret of Dealing With People”! “If You Want To Gather Honey, Don’t Kick Over The Beehive.”! Professor John Dewey says that the deepest urge in human nature is “the desire to be important.” Remember that phrase: “the desire to be important.”

In 1982, Thomas J. Peters and Robert H. Waterman, Jr., introduced In Search of EXCELLENCE, Lessons from America’s Best Run Companies. A simple summary of what their research uncovered on the customer attribute is this: the excellent companies really are close to their customers. That’s it. Other companies talk about it; the excellent companies do it. “In observing the excellent companies, and specifically the way they interact with customers, what we found most striking was the consistent presence of obsession.”

In 1985, Tom Peters and Nancy Austin, introduced A PASSION FOR EXCELLENCE”, The Leadership Difference. This entire book is about quality. Quality, above all, is about care, people, passion, consistency, eyeball contact and gut reaction. Quality involves living the message of the possibility of perfection and infinite improvement, living it day in and day out, decade by decade. Quality is about passion and pride! Quality is about people. Quality is a function of commitment to “People, People, People”.

A strong people philosophy is at the heart of it:

  • People are people . . . not personnel.
  • People don’t dislike work . . . help them to understand mutual objectives and they’ll drive themselves to unbelievable excellence.
  • The best way to really train people is with an experienced mentor   . . . and on the job.
  • People have ego and development needs . . . and they’ll commit themselves only to the extent that they can see ways of satisfying those needs.
  • People can not be truly motivated by other people   . . . that door is locked from the inside; they should work in an atmosphere that fosters self-motivation . . . self-assessment . . . and self-confidence.
  • People should work in a climate that is challenging, invigorating, and fun . . . and the rewards should be related as directly as possible to performance.
  • When people are in an atmosphere of trust, they’ll put themselves at risk; only through risk is there growth . . . reward . . . self-confidence . . . leadership.

“WE BELIEVE IN YOUR DREAMS”

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“All Of My Heroes Are Entrepreneurs” ~ Fran Tarkenton

ENTREPRENEURS WANTED!

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August 21st, 2011

‘REALIZEzine’…”Most Exciting ‘Marketing Platform’ on Planet!”


Why REALIZEzine practices the real Secret…..

 (What it can do for you …)

The ‘Secret to Success’ is to REALIZE that our potential is revealed within us, in every instant that passes!

 

The ‘Secret to Success’ is to recognize that fully living our power and truth in each moment leads to an exceptional life!

 

The ‘Secret to Success’ is to serve others with our innate gifts and passions, in order to tap into the compensation that ensues!

In the blockbusting marketing phenomenon, The Secret”, Rhonda Byrne (assisted by many illustrious business experts) demonstrated how the ‘power of thought’ could create whatever we desire. But there was a more subtle message which escaped many people who were focused on the promises of the law of attraction. In face the film exposed a catalytic principle of human relationships and it is this: if you obtain for another, what they desire, your own desires are returned manifold.

When we use this latent potential to serve others, we enter the realm of achieving supreme mastery both of our personal destiny and that of the world. This is the way that REALIZEzine works.

A Big Vision, for a Big Magazine! “As founders, we were unaware of the teachings of the ‘Secret’ when we founded the magazine on this notion. Rather we had come to our own conclusions from our life experiences. We had always been operating in this way and it seemed natural to continue with this project.”

REALIZEzine (founded by me, Jenni Parker Brown and Dauda Zai) has taken these two notions:

1. the importance of fulfilling our personal potential

2. the intelligence of serving others and sharing abundance

“WE innovated an entirely new form of marketing and communication platform”:

The marketing and communication platform ‘promotes’ as much as it ‘informs’, ‘educates’ and ‘inspires’ its readers!

Here’s how it worksThe magazine is for, and about, the new generation of small business owners who serve with heart and lead with courage! It incites people to step into their greatest selves in order to make an impact.

It offers powerful marketing advice that is relevant to the current market with all its complexity contributed from successful experts who know that success is as much an ‘inner’ quest as much as a material one.

These experts walk their talk in combining proven sales strategies with authentic heart-driven communication!

REALIZEzine readers can enjoy the cutting-edge content from some of the world’s best thought leaders. They can find service providers and experts carefully selected for their brilliance and integrity.

But here’s the quantum part of the equation: readers jump on board within the magazine’s HIT (Heart Inspired Traders’ Directory) or as associating contributors. Each one can enjoy;

  1. The instant Credibility and Trust that comes with liaising with a visionary project!
  2. High profile visibility – the magazine is posted across multiple websites (including several celebrity websites) and is therefore exposed to a massive potential traffic hub!
  3. Profitability: the magazine is a fabulous ‘live’ catalogue or ‘lead generator’ of each contributor’s services!

It works because all the contributors cross-post it, send it out in their email list or splash it around social media and other populated corners of cyberspace.

We call this co-creation 1+1=3. It means that the impact ofworking together’ is far greater than working on our own. It means that by enabling others to make money we harness the ‘principle of exponential consequence’.

Within the cycle of technology that is turning through this fast-paced internet revolution, there are 3 very clear paradigms occurring right now

1. Digital Publishing and Communication has overturned the way we live, consume and trade. Anyone can become a published author, media expert or public figure!

2. The Opportunities for virtual connection through the new media are boundless. We have a global stage at our feet.  Social media is the new world trading terrain!

3. Awareness and fulfilment are counted as priority life values alongside material wealth now. More and more people are realizing that those states are most easily accessed when we follow our passions and do the things we love best!

What is the consequence of these 3 paradigms? Since the first edition of the magazine almost 1 year ago, we have benefited directly from the quantum equation of 1+1=3, establishing ourselves and the magazine as trusted and respected visionary authors and motivational guides.

“We have had doors opened to exciting joint ventures and access to collaboration with an elite and wealthy segment of planetary and internet leaders.We have sky-rocketed in the search engines, attracted clients, projects and opportunities.We walk our talk with 1+1=3 and push the boundaries of business so that new values can flow in, love, sharing, beauty, humor, and entertainment.”

So join the r’evolution with the most exciting ‘Marketing Platform’ on the planet’!

Get leads, opportunities, get creative, get inspired, and be happy!!

http://realizezine.com

P.S. if you want to do the same for your biz, start by making your ezine a superstar for free…

http://dreams2profits.com

August 21, 2011: This Article Written and Contributed by Jenni P. Parker Brown, REALIZEzine.

“WE BELIEVE IN YOUR DREAMS”

“All of My Heroes Are Entrepreneurs.” ~ Fran Tarkenton

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